Awareness days for coaches and counsellors in February 2022, incoming. Here’s the list of the best fitting awareness days for a mental health business.

Using awareness days is a great way to boost your brand and get in front of new audiences.  The best way to go about it is to:

tick Plan ahead – when you’re scheduling your content, include relevant hashtags on posts going out on awareness days.

tickMake a note in your diary of the days that will resonate most with your potential clients. Then, when it rolls round, use the hashtag when you engage on that day.

tickThink about any content you have already – blogs, graphics or visuals – that could be re-shared with the relevant awareness day hashtag.

The first step, though, is working out which days fit your business best.  I’ve gone through all the awareness days for February 2022 and picked out those that best suit coaches and psychotherapists. The days featured have a wellbeing slant or lend themselves to one.


Awareness days for coaches & counsellors – February 2022


Bake for Family Fun Month – #BakeForFamilyFunMonth

Friendly February (Action for Happiness calendar) – #FriendlyFebruary

Boost Your Self-Esteem Month – #BoostYourSelfEsteemMonth

National Black History Month – #BlackHistoryMonth


1 February

Chinese New Year (Year of the Tiger) – #ChineseNewYear #CNY


3 February

Time to Talk Day – #TimeToTalk #TimeToTalkDay

Optimist Day – #OptimistDay #OptimismDay


4 February

World Cancer Day -#WorldCancerDay


6 February

Dump Your Significant Jerk Day -#DumpYourSignficantJerkDay

International Networking Week (6 – 12 Feb)  – #NetworkingWeek #InternationalNetworkingWeek


7 February

Send a Card to a Friend Day – #SendACardToAFriendDay


8 February

Laugh and Get Rich Day – #LaughAndGetRichDay


9 February

Read in the Bathtub Day – #ReadintheBathtubDay


11 February

Satisfied Staying Single Day – #SatisfiedStayingSingleDay

Make a Friend Day – #MakeAFriendDay

Word Day of the Sick – #WorldDayOfTheSick


13 February

World Marriage Day – #WorldMarriageDay


14 February

Valentines Day – #ValentinesDay

International Book Giving Day – #BookGivingDay

Random Acts of Kindness Week (14 – 20 Feb) – #RandomActsofKindnessWeek


15 February

Singles Awareness Day –  #SinglesAwarenessDay


16 February

Innovation Day – #InnovationDay


17 February

Random Acts of Kindness Day – #RandomActsOfKindnessDay

World Human Spirit Day – #HumanSpiritDay


18 February

Drink Wine Day – #DrinkWineDay


20 February

Love Your Pet Day – #LoveYourPetDay


22 February

World Thinking Day – #WorldThinkingDay

World Yoga Day – #WorldYogaDay

Single Tasking Day – #SingleTaskingDay

Be Humble Day – #BeHumbleDay

Walking the Dog Day – #WalkingTheDogDay


26 February

Tell a Fairy Tale Day – #TellAFairyTaleDay


28 February – 6 March

Eating Disorders Awareness Week – #EatingDisordersAwarenessWeek #TimeToChangeLives


Need more help with your social media? Take a look at my bespoke services or Sixty Second Social

Sixty Second Social is tailor-made for coaches, counsellors, psychotherapists, and anyone working in the mental health sphere. It provides you with fresh content, curated from around the globe, each month. From £27 per month, you get links to relevant articles, together with the ready-written posts. All you have to do is upload it. In under 30 minutes each month – or 60 seconds a day, hence the name – you’ll schedule content on your social media accounts for the month ahead.  Or, if you prefer, I can do it for you, saving you even more time. Yay!